BIGLocal’s Frequently Asked Questions

Have Questions? We Have Answers!


How Do I Qualify for the $100 Voucher?

The first 6 new clients each month (with a minimum spend fo $399) are eligible to receive the $100 voucher. To find out if you’re eligible this month you’ll need to speak with a representative.

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Is BIGLocal.ca Certified?

Yes – All of our Specialists are certified and/or trained by Adwords Certified Partners Program & The adCenter AdExcellence Program.

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Can I Speak To Some References?

We have lots of third party verified testimonials from real clients. Literally every testimonial you read about us are real, client written feedback.

We don’t like the imposition of asking a client to speak with another potential client, so we don’t do it.

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Do You Ever Do “Performance Based” Deals?

No. All of our services are pre-paid as a “flat-rate” agreement

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Do You Offer Any Guarantees?

BIGLocal.ca guarantees the quality of the deliverables on every project.  If you’re ever dissatisfied with the quality of work, our team will go back to work to make it right.

*Please note: offering a guarantee of performance (profit) is strictly against the Adwords Certified Partner agreement, and doing so would result in the loss of accreditation.

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Does BIGLocal.ca Offer Any PPC Performance Reports?

Yes. We will setup & deliver an unlimited number of PPC reports from the Adwords or adCenter system.

We also offer a PPC reporting suite that offers over 200 graphs & charts that deliver answers to your questions in 1-click.

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Do You Outsource The Work or Is It Done In House?

We don’t outsource our work. In fact, many agencies outsource their client’s campaign to our team.

We Do have a distributed team of contracted employees but we consider them full-fledged members of the team; they just happen to live in different cities.

We’re embracing the global economy that has emerged.

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Do You Work With Any 2nd Tier Search Engines?

We work with Google Adwords & Microsoft adCenter.

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What Publisher Networks Do You Work With?

We work with Google Adwords & Microsoft adCenter.

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How Do I Pay (What Payment Methods Do You Offer)

We use PayPal as our main payment processor. You don’t have to have a PayPal account to pay the invoice. PayPal accepts ALL major credit cards, bank debit card, and of course your PayPal balance.

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What Is PPC?/How Does PPC Work

Pay per click is advertising on the search engines. Search engine advertising is different from traditional advertising because instead of paying a set amount for X-amount of exposure, you only pay when it works.

With PPC your ad is shown for free. Only when a prospect is pre-qualified & interested enough in your offer to click through to your website are you charged anything.

Best of all, the amount you pay is completely up to you because PPC is an auction based system, so you never pay more than the amount you bid for a lead to your site.

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How Long Does It Take For The Work To Be Completed?

We offer detailed deliverables timetables prior to starting each new project.  To give you some rough ideas of how long turnaround takes, there are several examples of turnaround times below;

New PPC Campaign Setup (With No Upgrades): 2-5 Days
New PPC Campaign Setup (With ALL Add-On’s): 21-35 Days
PPC Campaign Optimization: 4-21 Days

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How Often Will You Manage Our PPC Campaign?

Your team manages/optimizes your campaign daily. The lead Search Marketing Specialist also analyses several major reports each week & we take further optimization action based on the results of each analysis.

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What Are The Payment Terms?

Our services are 100% pre-paid. If the project is being managed through the Elance marketplace, we require the project to be funded & released prior to starting the project.

Projects done outside of Elance are pre-paid through PayPal payment processing & are not subject to the 8% Elance service fee.

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What Are Your Hours?

Monday-Friday 8:30am-6:00pm

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What Makes BIGLocal Better?

We’re the agency that people look to when they want their PPC done right. We only utilize best practices… in fact we utilize ALL best practices.

The analysts that analyze your reports are scientific data-driven people who let the numbers tell the story. We build the campaign right, so that Adwords awards you the best quality scores (making your ads cheaper & more visible).

We have an in-house professional copywriter with over 10 years experience who knows & uses every trick in the books to get your ads noticed & clicked on by the buyers, while discouraging the “researchers”; from ever looking twice at your ad.

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What Ad Networks Does BIGLocal Build/Manage Campaigns For?

We build & manage campaigns for the Search & Display networks within Google Adwords & Microsoft adCenter

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When Do I Pay For Clicks?

The Search engines use a post-pay threshold system. What that means is that Adwords sets a threshold (the 1st threshold is $50), and when your campaign has accrued that amount of money in leads, your credit card on file is billed the threshold amount. As you cross each threshold, the amount is increased so that your card is charged less frequently.

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Where Is BIGLocal Located?

We’re located in Canada, between Buffalo & Toronto.  You can find our address on the Contact page.

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Who Do I Pay?

With PPC Advertising you have 2 invoices to manage; the Search Engines Invoice & the Campaign Managers Invoice.

You are directly responsible for paying Google after they deliver a set number of leads to your site, based on the bid you set.

If you decide to keep BIGLocal on to manage your campaign each month, you will receive a monthly pre-paid invoice for that additional service.

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Who Owns The Account?

We install the campaign database into YOUR companies Adwords (or adCenter) account & give you all creative copyrights on its contents.

BIGLocal.ca
46 Wellington , ON St CatharinesONL2R 5R1 Canada 
 •&nbsp1-877-730-5028
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